Date: 24 November 2007 14:16 GROUND FORCE STAR CEMENTS START OF GROUND BREAKING SCHEME Celebrity builder, Tommy Walsh, of television's Ground Force, is set to help launch a groundbreaking scheme to recycle trade waste in Cambridgeshire. The celebrity will launch a new trade waste recycling initiative specifically aimed at small and medium enterprises (SMEs), such as builders, at the Donarbon waste management park in Waterbeach on Monday 19th November. As a group, the Councils in Cambridgeshire and Peterborough have been awarded a grant from the BREW (Business Resource Efficiency and Waste) programme to develop this trade waste recycling initiatives in the area. One problem small businesses have in particular is disposing of limited amounts of waste for recycling without having to pay a minimum gate fee, which can prove expensive. This new scheme allows small businesses, which have an account with Donarbon to deliver any amount of waste that will then be sorted for recycling and only charged for the weight of waste delivered. Donarbon will accept waste from small traders for recycling at its Waterbeach and Alconbury transfer stations. The sorting and recycling of the trade waste will also enable companies to meet new legal requirements to not landfill untreated waste which came into effect at the end of October. Tommy Walsh, who recently worked on the construction of an eco-house in March which is currently being shown on the Discovery Channel, said, "I am glad to see councils and private waste companies working together to help companies recycle more of their waste. My work over the last few years has shown me how much we need to do to help combat climate change, and recycling is an activity we can all get involved with to help the environment." In addition, the BREW grant is being used by Cambridge and Peterborough City Councils to start trade recycling collections from businesses in their area and by the other councils to investigate setting up similar services in the other towns in Cambridgeshire, and Cambridgeshire County Council is coordinating work to raise awareness amongst SMEs about ways to reduce and recycle waste through training days, company visits and information booklets. Cambridgeshire County Councillor John Reynolds, Lead Member for Planning and Regional Matters said: "The Government have asked councils to take a lead in assisting local businesses to reduce and recycle their waste, not just for environmental reasons but because it makes economic sense too, and we are happy to take this lead." Mark Davenport, MD for Donarbon Ltd. said, "We are happy to work with all the councils in Cambridgeshire and Peterborough to recycle all types of waste in the county." John Reynolds