Date: 02 June 2007 22:09 ENDLESS POSSIBILITIES FOR WASTE THROUGH RECYCLING IN CAMBRIDGE Recycle Now Week (2-9 June) is back and this year's campaign is all about transforming waste into something useful and keep valuable resources out of landfill sites. The campaign, which is coming to Cambridge, is building on the success of previous awareness initiatives and aims to change people's perception of waste. The message is clear: waste is only rubbish once it's been buried in the ground and the materials' transformation possibilities are endless. Last year, Cambridgeshire residents produced nearly 300,000 tonnes and this is set to grow as new housing developments take place in the county, so diverting waste from landfill sites and transforming it into useful resources is key to meet stringent targets and avoid fines. Cambridgeshire waste chiefs have organised a series of events to show residents innovative ways to recycle and answer all queries about what happens to their rubbish. Cambridgeshire waste chiefs will be on tour handing out cotton bags and other goodies made from recycled materials at the following locations: Saturday 2nd June - Strawberry Fair. Midsummer Common, Cambridge. Monday 4th June - Ekin Road, Cambridge. 10am to 2pm. Tuesday 5th June - Christ's Piece, Cambridge. 11am to 3pm. Wednesday 6th June - Arbury Town Park, Cambridge. 10am to 2pm. Friday 8th June - The Grafton Centre, Cambridge. 9am to 5pm. The perfect closure for the week will be the 'Rags2Riches' fashion show on Friday 8th June at the Manor Community College in Arbury. The show will start at 7.30pm, and will be an exhibition of trend-setting garments and accessories made by students and community groups Cambridgeshire. Tickets are on sale now at www.ccorrn.org.uk and cost £5 and concessions for £3. Victor Perez, Waste Campaigns Officer for Cambridgeshire County Council said: " We're thrilled with this years' campaign which is inspiring and captivating. Recycling is all about transformation and innovative solutions. Whether a jar of marmite becomes a beer bottle or 25 plastic bottles of fizzy drinks can be transformed into a cosy fleece jacket, it all adds up to the saving of resources and the environment. "I would like to encourage residents to make the most of the effective recycling facilities the councils have set up. We accept a wide range of materials from paper and cans on your doorstep to batteries and bulky items at our Household Recycling Centres." Cambridgeshire residents are already top recyclers in the country, with almost half of their waste being recycled. For more information about waste prevention, reuse and recycling, please visit www.recap.co.uk or phone 0845 045 5207. John Reynolds